All of us know by now that Rudy Fernandez is unhappy. We know this...But some of us didn't even know who Rudy Fernandez was before this mess. Not a good selling point for someone demanding a trade. Fernandez's agent says he his prepared to sit out the next two years until his contract runs out if Portland doesn't trade him. Fernandez says he's fed up with the NBA and wants to play in Spain again. The Blazers say he's a valuable asset and they don't want to give him away for nothing.
So which of the three parties is to blame? The answer is all of them. Here's why:
Rudy Fernandez - Apparently Fernandez is unhappy about two things in Portland. 1) He doesn't get enough playing time, and 2) when he does get playing time, he's not being utilized properly in Nate McMillan's offense. Fernandez not only thinks that he should be playing starter's minutes, but that he should be given the opportunity to create off the dribble, instead of being relied upon for just his outside shooting.
It looks like his "superstar" ego has gotten the best of him. I put the term 'superstar' in quotes, but it actually does apply to Fernandez. While playing in Spain's Liga ACB, a league many consider the second best in the world, Fernandez was regarded as the best the ACB had to offer.
There's only one problem: this isn't the ACB. Fernandez is an average NBA player who doesn't deserve to play starter's minutes or to be given free reign to do whatever he wants offensively. Fernandez can shoot, there's no question about that. However, every other aspect of his game has been questioned. He's not great defensively, he's not much of a dribbler, and despite what he thinks, has a tough time creating for himself.
It's one thing to have confidence in your abilities. It's quite another to be so delusional about your abilities that you're willing to hold out for two years.
Fernandez's Agent Andy Miller - I sympathize with Miller because he finds himself in a tough spot. In one sense, it's an agent's responsibility to protect his client's interests. It's also an agent's responsibility to make sure that his player is living up to his end of the deal.
Miller is succeeding with the former and failing at the latter. I understand that he's trying to stand behind his client and muscle the Blazers into giving Fernandez what he wants. While this is fine, it's hurting Fernandez is the long run. Sitting out for two years will do neither party any good.
If I'm Miller, here's what I do. I sit down with Fernandez and tell him to be content with his 23 minutes a game and get his three point shooting percentage back up to 40 percent.
His numbers were down last season partly because he was injured for a good portion of it. It he returns next year and plays well, he will at the very least, play himself onto a new team in two years.
If he sits, he looks like a whining distraction who's play isn't worth the hassle. Especially for a team trying to contend for a championship.
The Blazers - Portland is taking the term 'asset' a little too seriously and is asking for more than Fernandez is worth. A number of teams have given the Blazers reasonable offers and they've declined every one of them.
Chicago probably offered the best package, including James Johnson and their own 2011 first round pick (likely in the mid 20s.) The Knicks offered Wilson Chandler. The Celtics offered their 2011 first round pick (also likely in the mid to late 20s). Fernandez himself was a late round pick in in 2007.
The point is that the Blazers would not have been giving him away for nothing. They were given three reasonable offers to unload an unhappy player and they tried to come out with the better end of a deal.
Even though Fernandez seems to have no leverage in this situation, history has shown that players who want to be traded almost always get their way. It's only a matter of time before Fernandez is traded. The Blazers will be best served unloading Fernandez now because his value will only decrease if he follows through and sits.
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