One Big Mac - ~$3.49
Average Bulls Ticket - $66
Rose's New Adidas Deal - 14-years worth up to 260 Million
Letting the air out of 20 thousand people legitimately excited to save three bucks and change - PRICELESS
The better your team, the longer the regular season seems to drag, especially for a team like the Bulls on the cusp of a Finals appearance. Truthfully, there is nothing, save for three more games against Miami, that will tell us anything new about this team. The season begins in the Eastern Conference Finals; the rest is just satisfying filler. In a slow-moving season, where the Bulls return almost an identical team and will win a ridiculous percentage of their games, it is necessary to cling to the peculiarities. Luol Deng's mohawk, CJ Watson's beard, Carlos Boozer's spray-on hair -- all inconsequential details that serve the purpose of breaking up the monotony surrounding the team. Mike James joins the team to a unexpected outpouring of support. Joakim Noah develops a new Finger-Gunz celebration. Derrick Rose sinks another game winner -- a different game winner. Anything to pass the time until mid-May.
Another such peculiarity occurred in yesterday's 99-95 Bulls win. In what looked to be the makings of a fourth quarter blowout, the Hornets clawed back and actually took a four-point lead with 1:25 to play. Derrick Rose did Derrick Rose things to push the Bulls back into a four-point lead with ten seconds left. The Hornets turned the ball over on their last possession and rather than let the time run out and take the loss, Jarrett Jack inexplicably prolonged the sting of a hard-fought loss by fouling Rose with four seconds left. Rose needed to convert only one of his two free throws to give the Bulls 100 points and the fans free Big Macs.
The Big Mac cheers are something everyone is a little sick of, on par with Kingisms and Scalabrine chants. Giving away free food as a way to entice people to show up seemed like a viable plan when Ron Mercer and Eddie Robinson were big free agent draws. It's an outdated promotional tool. The Bulls are one of the best two or three best teams in the NBA, have one of the league's top-five players, and practically are guaranteed to win at home. There shouldn't need to be any incentive to get people to show up to games. Nevertheless, the Big Mac thing has cemented itself as a UC tradition and isn't going anywhere.
For a little context, Rose had made all nine of his free throw attempts before the Jack foul, including seven in the fourth quarter. He was shooting 82 percent from the line going into the Hornets game. Averages would tell you he'd miss BOTH free throw attempts to keep in line with his season average. One miss maybe, but two appeared unlikely. He clanked the first free throw, to add drama, we all figured. Then he clanked the second. The crowd reacted like the Bulls had lost and slowly exited, heads down, aiming to purchase their own disgusting 30-grams-of-fat from the nearest McDonald's.
With this performance, Derrick Rose carved out his spot in "Great Moments in Troll History." He performed to the highest level, took over the game down the stretch, did just enough to secure the win, but not enough to secure the coma-inducing slop. Hey, people need to be alive to buy his shoes. He knows this. An impressive feat all around. In any other season, this moment would qualify as a blip on the radar. In 2012, as the Bulls chug their way to the playoffs and us fans are spoiled with wins, this moment qualifies as memorable.